How to get creators sharing your brand (for free)

Disclaimer: We am not promoting that you make your creators work for free! Content creation is a full time job and we fully understand this when it comes to our partnerships.

->> But there are ways that you can improve your brand to make creators more likely to share your products after gifting.

Ask yourself:

Does your brand make THEM look GOOD?

If not - why would they share it with their community?

People want to talk about brands which have purpose & look good for their reputation

3 things to think about:

💎 Nice packaging (this might sound silly but nice packaging is easier to photograph, feature in videos and looks good on the creators reputation) A good product foes far, a good & pretty product goes further.

Take Athletic Greens for example - their products are so easy to share because they look so good.

🌏 A mission.

If you’re on a positive mission, people are way more likely to share your brand.

@haanready communicate this really well, along with the first tip!

❤️‍🩹 A feeling.

How do you make your customers feel? Cool? High-end? Valued? Part of a community? If you are expecting something in return, you have to put in that extra time / energy to deliver a feeling, not just a product.

As we do influencer seeding, we have these 3 things top of mind. ☝🏼