Wellness trends you need to know about

4 wellness trends incoming in 2023🤓

If you’re a brand in the wellness space, it’s important to stay on top of trends incoming. Wellness is a growing and constantly changing industry.

Here are 4 trends we are seeing become more and more popular.



🌱 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘀𝗮𝘁𝗶𝗼𝗻

When it comes to supplements, haircare, skincare etc. If we can pay extra to have a product which suits us specifically then we're all about getting the best possible quality.


🌱 𝗛𝗶𝗴𝗵 𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝗼𝘃𝗲𝗿 𝗲𝗮𝘀𝗲

Again, rather than ease of use and cheap products, wouldn't you rather pay a little extra for quality ingredients?


🌱 𝗟𝗼𝗻𝗴𝗲𝘃𝗶𝘁𝘆

Longevity is becoming increasingly popular especially after David Sinclair released his book and podcast '𝘓𝘪𝘧𝘦𝘴𝘱𝘢𝘯'
(if you haven't listened to it - it's a must! So many exciting studies in there)

We care about living longer and living healthier - so if your products can provide any of these things, 𝘀𝗵𝗼𝘂𝘁 𝗮𝗯𝗼𝘂𝘁 𝗶𝘁🗣

𝗧𝗿𝗮𝗰𝗸𝗶𝗻𝗴

Data-tracking.
We track our steps, our macros, our heart rate and we're only going to want to track more. Now we want to be in charge of the data and know exactly what's missing and where. A huge trend rising in 2023.


🌱 𝗕𝗿𝗮𝗶𝗻 𝗵𝗲𝗮𝗹𝘁𝗵

I love to see this! Brain health is not quite as popular as physical health yet but it's growing and it's exciting to see how many people are caring about their brain and not just their bodies.

If you're in the wellness niche, jump on these trends in 2023.🌳